AI-PoweredListings, Virtual Tours, and Lead Management for Property Sales
How we enabled a real estate company to achieve 150% growth in lead conversions with personalized property recommendations and immersive digital experiences.
Overview
A real estate firm was struggling to engage buyers due to outdated listings, inefficient lead management, and limited digital experiences. Customers had difficulty browsing properties and agents lacked tools to manage leads effectively.
We introduced a digital PropTech solution with AI-powered recommendations, immersive 360° virtual tours, and smart CRM integration, resulting in faster property searches and higher buyer engagement.
The Challenge
What we needed to solve
Outdated and Inaccurate Property Listings
Many listings were missing details or had outdated information, creating buyer distrust.
Manual and Inefficient Lead Management
Agents relied on manual follow-ups, causing missed opportunities and delays.
Limited Digital Experience for Buyers
The absence of virtual tours and poor mobile usability made it harder to engage modern buyers.
The Solution
Implemented ML models that matched properties to buyers based on location, price, and behavior patterns.
Integrated VR technology allowing customers to explore properties digitally before scheduling visits.
Built a scoring model to rank leads by purchase intent, helping agents focus on high-value prospects.
Connected CRM systems with push notifications and reminders to streamline buyer-agent communications.
Designed responsive platforms and mobile apps for easy browsing and property shortlisting.
Tech Stack
We used cutting-edge technologies to build a scalable, performant, and maintainable solution.
Cloud Hosting (AWS / Azure)
Scalable hosting for property data, media, and VR tours.
Recommendation Models (Custom ML Models)
Generated personalized property matches.
3D & VR Tools (Matterport SDK, WebGL)
Delivered interactive and immersive property experiences.
CRM Integrations (Salesforce)
Automated lead tracking and follow-ups.
Python (FastAPI/Django)
Backend powering property search and lead scoring.
React.js
Seamless cross-platform interfaces for web and mobile.
Outcome
Key business results achieved through the solution implementation
- 150% increase in lead conversions.
- 75% faster property search times.
- Higher agent productivity via automation.
- 60% increase in buyer satisfaction scores.
- Platform scaled for multi-city operations.